I often write on this website and blog that Las Vegas businesses often try to market to the masses, which is a huge marketing error for any business or company in Las Vegas. To run truly successful marketing campaigns that are targeted and well planned, you should identify your target market.
Even with your target market in mind when running a marketing campaign, another successful marketing strategy and tactic that many Las Vegas businesses use is targeting zip codes. Targeting a zip code will enable you to reach a specific demographic in the Las Vegas valley or a group of potential customers close to the area where you do business.
By considering targeting a specific zip code, you can plan a mailing, door-to-door marketing, flyer, print, newspaper or internet marketing campaign and target zip code/s of your choice.
Resources to find Las Vegas zip codes and Las Vegas demographics:
- Zip Code Lookup – Yahoo! Small Business
- Las Vegas Zip Code Map – Henderson Zip Code Map – greatlasvegashomes.com
- Las Vegas Zip Code Map with detailed views – act4u.com
- Las Vegas, Nevada ZIP Code Map – hellovegas.com
- Free Las Vegas Demographics Report Available For Area Business Owners And Operators – lasvegasnevada.gov
- Las Vegas, NV – Neighborhoods & Demographics – neightborhoodlink.com
